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NSE Upgrades Website to Boost User Engagement

By Dipo Olowookere

In a bid to increase user engagement and make its online platform mobile friendly, the Nigerian Stock Exchange (NSE) has upgraded its website, www.nse.com.ng.

The new platform comes with a cleaner layout and navigation​n befitting of the brand already built by the stock market regulator.

According to the NSE, the upgraded website will enable users to access information quickly and easily on the various products and instruments that are listed and traded on the regulated market.

CEO of the NSE, Mr Oscar Onyema, while commenting on the development, stated that the upgrade was in line with the agency’s drive to create more liquidity and improve participation in the market through greater access to market information and visibility for all securities listed on the exchange.

Mr Onyema said, “Accessibility and usability are our watchwords in providing capital market information to existing and potential investors.

“We aim for an Exchange that is easily accessible and actively used by investors who now have greater thirst for more information and detailed disclosure information to make sound investment decisions.

“The explosion of online services and the rising popularity of the internet will continue to create new opportunities for the Exchange to utilize in its determination to constantly improve the level of services it provides to the market.”

Also commenting, Head of Corporate Communications at the NSE, Mr Olumide Orojimi, explained that the NSE carried out this upgrade with the user experience firmly in mind.

“We are excited about our newly upgraded website which has been fully optimized to be mobile friendly and contains robust information for diverse stakeholders in our ecosystem. The revamp was fuelled by feedback from users that wanted certain high demand pages easier to navigate and some key changes implemented.

“For example, using analytics from visits and usage of our website, we added filter functionality to the Corporate Disclosure page to enable users browse through results filed by listed companies easily. Our online visitors can now experience a more vibrant and seamless view of our offerings,” Orojimi said.

Acting Head of Technology, Mr Tosin Beredugo remarked that users will experience improved page load performance with the website upgrade.

He noted that with the upgrade, the NSE is laying a foundation for future technological enhancements which will enable the exchange offer more services to its stakeholders.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan.

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