For Gen Z, entertainment has become social, interactive, and deeply tied to culture. A good show doesn’t end when the credits roll; it lives on through memes, group chats, reaction videos, and trending conversations online. The same goes for music, reality TV, and increasingly, live events that bring people together in real time.

This generation doesn’t simply consume content. They participate in it. They want moments worth sharing, stories worth discussing, and experiences that make them feel part of something bigger.

This is what entertainment looks like for Gen Z, it’s no longer just about watching, it’s about participating. And nowhere is this more obvious than during the FIFA World Cup.

For previous generations, football was largely a one-screen experience. You sat in front of the television, watched the match, and discussed it later. Gen Z does things differently. They’re watching the game while texting friends, checking player stats, posting reactions on X, and scrolling through TikTok for instant highlights all at the same time. The match itself is only part of the experience.

The real entertainment lies in the shared moments: predicting scores in group chats, celebrating last-minute winners, debating refereeing decisions, and creating memes before the post-match analysis even begins.

That is why live sports continue to hold such power in today’s entertainment landscape. In an era where almost everything can be watched on demand, live football remains one of the few experiences people still want to consume in real time. Nobody wants to be the last person to know a goal has been scored.

The World Cup, in particular, has evolved into more than a sporting event; it is now a global cultural moment. Fans aren’t simply supporting teams, they’re joining conversations, participating in trends, and sharing experiences with millions of people around the world.

Convenience matters too. Gen Z expects entertainment to fit seamlessly into their lifestyle. Whether they’re watching from home, catching a match on the go, or switching between devices, flexibility is now part of the viewing experience. This is why platforms like DStv and GOtv continue to remain relevant during major tournaments, with SuperSport’s live coverage making it easier for fans to stay connected to the action wherever they are.

But beyond convenience, Gen Z wants one thing above all else: moments. The unexpected upset. The breakout star. The last-minute winner. The scenes that dominate timelines and become part of internet culture. Because for Gen Z, entertainment isn’t measured by what they watch, it’s measured by what they experience and few experiences deliver that quite like the World Cup.

To make football’s biggest moment even more accessible, MultiChoice has introduced special World Cup bundle offers across DStv and GOtv ahead of the 2026 FIFA World Cup in the US, Mexico, and Canada. From June 1, 2026, new customers can get a full decoder kit plus a one-month subscription for ₦15,000 on either platform.

The offer is aimed at helping more Nigerians stay connected to the tournament, which will feature 48 teams and 104 matches. Through SuperSport, viewers will enjoy full live coverage of all games, dedicated 24-hour World Cup channels, expert analysis, highlights, multilingual commentary including pidgin, and flexible viewing options on TV and streaming so fans don’t miss any moment of the action.

By Adedapo Adesanya

Mr Samuel Obinna, founder and chief executive of Skite, has announced the company’s expanded focus on Nigeria’s fast-growing knowledge economy with a platform designed to help creators and professionals monetise expertise from a single system.

Skite is building an all-in-one infrastructure for knowledge entrepreneurs, enabling users to sell courses and digital products, host paid communities, run live events, offer one-on-one consultations, and manage audience monetisation without relying on multiple tools.

According to Mr Obinna, the platform is aimed at solving a long-standing fragmentation problem in the creator economy, where professionals are forced to combine several apps to manage payments, content delivery, community engagement, and marketing.

He said early users on Skite have recorded up to 30 per cent increases in revenue after consolidating their operations on the platform, while premium users benefit from a zero transaction fee model.

“The knowledge economy is creating unprecedented opportunities for professionals to earn from what they know,” Mr Obinna said, adding that, “Skite exists to provide the infrastructure that makes it easier to build and scale those businesses in one place.”

He told Business Post that the idea for Skite was shaped by his personal experience with content creation.

According to him, he had previously explored teaching and sharing knowledge through content online, but found it difficult to monetise consistently.

He noted that much of the value he was putting out was being consumed for free without a structured system for earning from it. That experience, he said, influenced his decision to build Skite as a platform where creators and professionals can directly convert expertise into income.

He further stated that the platform is targeting a growing wave of creators, coaches, consultants, and educators in Nigeria who are shifting toward structured knowledge-based businesses rather than traditional content-driven influence alone.

Mr Obinna added that Skite’s long-term vision is to become the core operating system for knowledge entrepreneurs across emerging markets, simplifying how expertise is packaged, sold, and scaled.

Skite is an all-in-one creator monetisation platform that enables knowledge creators to build, grow, and monetise their businesses from a single system.

The platform provides tools for selling courses and digital products, hosting paid communities, running live events, offering one-on-one consultations, monetising direct audience interactions and managing sales funnels. Skite is designed to help creators turn expertise into sustainable and scalable income.

What happens when a woman who has built her entire identity on control suddenly wakes up with none of it? In Little, Jordan Sanders, a powerful tech mogul known for her strict and unapologetic leadership style, finds herself trapped in the body of her teenage self right before a career-defining moment. Forced to relive life from a completely different perspective, she has to navigate school, friendships, and adulthood pressures all at once, while trying to fix a life that is quickly slipping out of her control. To catch Little, tune in on Movie Room Africa on Tuesday, June 17, at 6:40 AM.

Stories like this are part of what makes this week’s viewing lineup worth tuning into.

Across DStv and GOtv, a fresh mix of titles is currently airing, bringing together drama, romance, comedy, action, and suspense for every kind of viewer. From emotional family conflicts and psychological twists to superhero adventures and light-hearted rom-coms, there’s something new every day for viewers looking to unwind with a good story.

If you’re looking for something fresh to watch, here are the movies you can catch this week.

The Other One

What begins as a desperate attempt to survive soon takes a disturbing turn in this psychological thriller. After being kidnapped, a woman devises an unusual escape plan: gaining her captor’s trust by pretending to care for him. But as the lines between manipulation and genuine emotion begin to blur, both find themselves trapped in a dangerous relationship neither can control.

Showing on Africa Magic Showcase on Tuesday, June 16 at 3:30 PM.

Spider-Man: Homecoming

Being a superhero is no easy task, especially when you’re still trying to survive high school. Peter Parker must balance everyday teenage life with the responsibilities that come with being Spider-Man as he faces off against Adrian Toomes, also known as The Vulture, whose dangerous weapons operation threatens countless lives.

Showing on Movie Room Africa on Friday, June 19 at 8:00 PM.

Shazam!

Life changes in an instant for a troubled teenager when a mysterious wizard grants him extraordinary powers. But while being a superhero sounds exciting, he soon learns that great abilities come with even greater responsibilities. As he struggles to balance his newfound identity, a dangerous enemy emerges, threatening not just him but everyone around him.

Showing on Studio Universal on Saturday, June 20 at 5:00 PM.

Asoebi Mamas

Family tensions take centre stage in this drama about privilege, resentment and responsibility. Ajoke enjoys a lavish lifestyle while paying little attention to the hardworking stepdaughters under her roof. But when long-standing grievances begin to surface, her actions threaten to upend the family’s fragile balance.

Showing on Africa Magic Family on Friday, June 19 at 10:00 AM.

Whether you’re planning a quiet evening indoors or simply looking for something new to watch, these titles offer the perfect excuse to settle in and press play.

To upgrade, subscribe or reconnect, download the MyGOtv App or dial *288#. For catch-up and on-the-go viewing, download the GOtv Stream App and enjoy your favourite shows anytime, anywhere.